As a Food Futurist I believe that food companies of all sizes can benefit from understanding food trends and the Future of Food, not just global giants!
You can listen here.
In Chelsea’s own words;
“I spoke to Food Futurist, Tony Hunter, about how foodpreneurs should use technology to carve out a competitive advantage.
Foodpreneurs often develop products that don’t fly. I asked Tony about his New Product Development (NPD) process, including a product matrix, to help ascertain a products’ viability.
In our chat you’ll hear how to keep up with industry trends, such as product personalisation, where the big food companies have already moved to.
Maintaining a competitive advantage is impossible without knowing what’s trending”
