From Baking and Biscuit International, April 2024
𝗚𝗲𝗻 𝗔𝗹𝗽𝗵𝗮, 𝗺𝗲𝗲𝘁 𝗚𝗲𝗻 𝗔𝗜
“I believe we are living in the most exciting time to be in the food and agriculture industries that I have seen in over 30 years. And the rate of change will never be slower than it is today,” says Tony Hunter.
In the latest edition of Baking and Biscuit International we get the views of Tony Hunter, Future of Food Consulting. Tony is a strategic foresight consultant, Food Futurist Speaker, food scientist, and author specializing in the Future of Food and Agriculture. Generative AI is here and it’s just getting started. Exponential thinking, rather than our innate linear train of thought, is taking shape.
Understanding that AI is advancing exponentially is very important because we, humans, are naturally linear creatures. An hour is an hour, a week is a week, and a year is a year. We might sometimes feel that time passes faster or slower, but it does not. Humans are linear, but technology advances exponentially.
It’s an illuminating read and to view this article in full, and discover Tony Hunter’s views on the AI and our GLP-1 future as well as what future consumers will want, make sure you receive the latest copy of 𝗕𝗮𝗸𝗶𝗻𝗴 𝗮𝗻𝗱 𝗕𝗶𝘀𝗰𝘂𝗶𝘁 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹:
“Companies will not be put out of business by generative AI, but by companies using generative AI, especially in NPD.”
