Unhealthy foods represent “systemic risks to investor returns.” So say two dozen investor groups in food giant Nestlé. Will it be avoiding financial risks that drive the development of a healthier food supply? As the health effects of our food supply become more and more apparent how will food companies react?
The article goes on to say that the investors “urge the company to grasp the opportunity to stay ahead of food-related regulation and evolving consumer expectations” That’s a big ask of any company given the rapidly changing technology and consumer trends. And that’s without trying to work out exactly what actually comprises “unhealthy foods”!
What companies need is a roadmap to the Future of Food to cope with the exponential changes in the industry. Call me if this keeps you up at night!
